Branding and Package Design:

Sunny Sips

Sunny Sips is a fictitious cannabis-infused lemonade brand that draws inspiration from the bold and iconic design elements of the 1960s and 1970s, a time when cannabis culture was thriving and gaining mainstream popularity. As cannabis is experiencing a modern-day resurgence, the nostalgic appeal of the ‘60s and '70s felt like the perfect way to connect past and present. The brand’s bold color palette evokes the carefree spirit of the era, while its retro packaging captures the essence of vintage design with a contemporary twist.

Sunny Sips creates a brand experience that blends timeless appeal with a forward-thinking approach. It isn’t just about what’s inside the bottle—it’s about creating a mood, a feeling, and an experience that stands out on the shelf. Sunny Sips aims to craft a brand experience that’s as refreshing as it is relevant, tapping into the cultural resurgence of cannabis while providing a fun and engaging product.